World Liberty Financial Partners with TRUMP Meme Coin
The Trump family's influence on the crypto scene is deepening with each passing day. This time, the spotlight is on a striking partnership personally announced by Donald Trump’s son, Eric Trump: The Trump family’s DeFi project, World Liberty Financial (WLF), has officially announced a partnership with the recently popular meme coin, $TRUMP.
This move is seen as both a strategic direction for WLF and the biggest step yet for the TRUMP meme coin on its path to gaining institutional legitimacy.
From Conflict to Partnership: A Tension-Filled Relationship Reaches a Turning Point
The partnership announcement came right after a recent dispute just a few days ago. World Liberty Financial had sent an official cease and desist letter to Fight Fight Fight LLC, the company behind the TRUMP token, over a separate crypto wallet project named “Trump Wallet.” Eric Trump had stated that the Trump Organization was in no way involved in the project and reacted to the unauthorized use of the brand.
But today, the picture has completely changed. Eric Trump proudly announced a new partnership with the TRUMP meme coin on his social media account.
“We share a greater vision for crypto, patriotism, and long-term success.”– Eric Trump
Eric Trump X
WLFI Adds TRUMP Token to Its Reserves
The partnership is not merely symbolic. According to Eric Trump’s statement, World Liberty Financial plans to allocate a significant portion of its long-term reserve strategy to the TRUMP token. This shows that TRUMP has the potential to go beyond being just a meme coin and find a place in institutional portfolios.
Following this announcement, the price of the TRUMP token surged more than 10%, indicating how quickly and strongly investor interest was triggered. Eric Trump tagging his brothers, Donald Trump Jr. and Barron Trump, in his post also suggests that this step is fully supported within the family.
The Trump Family Prepares to Go Deeper Into Crypto
This latest development shows that the Trump family continues to strengthen its position in the world of cryptocurrencies. While World Liberty Financial already stands out as a DeFi project, the partnership with the TRUMP meme coin indicates that the family’s digital strategies are diversifying.
It also confirms that meme coins are no longer just community-driven projects but are becoming investment vehicles attracting institutional attention.