The cryptocurrency markets are entering a new era in corporate interest in crypto assets. Six different companies listed on the US stock exchange (DDC Enterprise, Fold Holdings, BitMine Immersion Technologies, Prenetics, The Blockchain Group and Eyenovia) have taken an important step in this area by allocating a massive budget of $884 million in total to Bitcoin and the HYPE token. $834 million of the investments were allocated to Bitcoin, while $50 million was allocated to HYPE, the native token of the Hyperliquid platform.
Institutional demand for Bitcoin is strengthening
Hong Kong-based DDC Enterprise has raised $528 million to purchase 5,000 BTC over three years. This funding was obtained through a $300 million convertible note, a $200 million loan and a $26 million equity increase. The company started this strategic acquisition plan with 21 BTC. US-based fintech company Fold Holdings aims to increase its Bitcoin reserves with a $250 million equity acquisition fund. The company currently has 1,490 BTC in assets, and it is estimated that it can purchase approximately 2,368 more BTC with this fund at the current Bitcoin price.
On the other hand, a mining company called BitMine Immersion Technologies raised funds with a $16.3 million share issue. The company, which purchased 100 BTC on June 9, 2025, reached a total Bitcoin asset of 154,167 BTC. The average purchase price was determined as $106,033. According to Ecoinimist data, 61 publicly traded companies currently hold more than 3% of the total Bitcoin supply. This rate represents a 142% increase compared to 2023.
The Blockchain Group, based in France, announced on June 18, 2025 that it had purchased 182 Bitcoins (BTC) by spending approximately $19.6 million. With this purchase, the company's total BTC reserves reached 1,653, and it was stated that this amount is worth approximately $170 million at current prices. The purchase was financed through bond and stock issuance from institutional and individual investors, including UTXO Management, Moonlight Capital, Ludovic Chechin-Laurans and TOBAM. In addition, the $1.84 million resource obtained by cashing out 2.98 million share options was used to purchase approximately 16 BTC. While the company's BTC return since the beginning of the year has reached 1,173%, ALTBG shares fell 1% on the same day despite this development. Finally, Prenetics Global, a health technology company traded on Nasdaq, became the latest company to join this trend with a $20 million Bitcoin investment. The company purchased 187.42 BTC through Kraken. CEO Danny Yeung stated that this step is just the beginning, and that it heralds a new era where healthcare and blockchain technologies intersect. With its financially strengthened balance sheet and new strategic partnerships, Prenetics aims to be the leading Bitcoin treasury company in the healthcare sector. Former OKX COO Andy Cheung joined the company's board of directors, while Tracy Hoyos Lopez, known as Donald Trump's Bitcoin advisor, was added to the advisory team.
Eyenovia enters the DeFi world: $50 million in HYPE token
Biotechnology firm Eyenovia rebranded itself as Hyperion DeFi and invested $50 million in HYPE token. With this investment, the company purchased more than 1 million HYPE tokens and started staking these tokens through the Anchorage Digital platform. Thus, Eyenovia became the first public company in the US to strategically own a HYPE reserve.
HYPE is a token with staking, airdrop, and governance functions that runs on Hyperliquid’s Layer-1 blockchain. It ranks 11th in the cryptocurrency rankings with a market value of $13.69 billion as of June 18, 2025.
